Merchandise Lifts

"We are always trying to think of new ideas for players to get around the city in cool and efficient ways; so here Ezio uses a merchandise lift, allowing him to travel up many stories almost instantly."

―Jean Francois Boivin, E3 Single Player Walkthrough

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A lift as it appears in Assassin's Creed: Brotherhood Multiplayer

The Merchandise lift is a device available in Assassin's Creed: Brotherhood. It consists of a rope attached to a suspended weight stretching from ground level to the pulley at the top of a beam. The rope is held in place by a lever at ground level. Players can kick the lever, releasing the weight, and grab onto the rope that is pulled up as the weight descends. This allows players to get on top of a building within seconds.

In the Story Mode, lifts appear both in Rome for use by Ezio Auditore, and in Monteriggioni for Desmond Miles and the other modern-day Assassins. Using a lift causes the weight to shatter, and renders the lift unusable until the game is restarted, or a new Sequence is entered. It should also be noted that if the weight falls on top of a guard or civilian, they will be killed; however, you will not be penalized for desynchronization.

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Ezio activating a lift.

Lifts also appear as Chase Breakers in Multiplayer mode, and function in the same manner as in Story mode. They are useful for escaping pursuers, or for quickly reaching a target up on the rooftops. Unlike in Story Mode, if one uses the lift in Multiplayer, the weight will slowly rise back up and the lift will become available to others in roughly 3-5 seconds.

Trivia

• The corrupt cardinal on the memory A Wolf In Sheep's Clothing and the Papal Guard in the Liquid Gold Templar Lair are the only non-Assassins in singleplayer to use a merchandise lift.